BMW Canada | M Furniture
- Client: BMW Canada
- Customer industry: automobile
- Services: concept, design, Production, Sculpture
- Media: In-store (POS)
- Market: Canada (National)
BMW M vehicles must live up to the highest standards of performance, materials, and inspired design, which made our task all the more challenging: to infuse the BMW M retail environment with the highest standards of M. Our solution? Create a functional piece of modular furniture that can be used as a bench, a coffee table, an individual seat, or a shelf – or even be displayed as art in its own right (not to mention, giving the M vehicle designers a run for their money). Click here to view our case study video.