YF

We believe that great things happen at the fringe, at the point where seemingly opposite concepts converge to become one. We believe in finding those moments where strategy coexist with creativity; where the differences come together to create something unexpectedly new. An opportunity within duality.

We work side by side with our clients, as equals effectively working toward a common goal, building on the strengths of one another to thrive in an ever-changing world.

We leverage knowledge & expertise to nurture curiosity; encourage uniqueness to explore nuances & subtlety; embrace change to fuel inspiration. We want to learn from the past & present to foster future innovation.

Competencies

JAPAN / WORLD
- Brand Localisation
- Japan Inbound localisation
- Japan Outbound globalisation
- Brand Expansion

BRAND STRATEGY & CREATION
- Brand Creation
- Brand positioning or repositioning
- Strategic, creative, operational diagnostics
- Brand workshops
- Brand architecture

BRAND EXPRESSIONS
- 360° Brand management tools
- Brand experience
- Brand communication
- Brand asset development
- Packaging and structural design

INNOVATION STRATEGY
- Competitive landscape assessment
- Audit and report development
- Business strategy and concept development
- Innovation workshops / planning

MARKETING / LEAD AGENCY
- Campaign Planning & Management
- Vendors identification, selection and management
- Budget Optimisation & Management

CREATION
- Copy / content development
- Online / Offline collaterals
- Video production
- Web applications development

YF

Yoroshiku Fantastic K.K.
Tougin Aoyama Mansion 403
Higashi 1-4-27
Shibuya-ku, Tokyo
Japan 150-0011